MELODY WHITE
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Curiosity-Driven Marketing Professional

Welcome to my portfolio page. I'm a journalist turned marketer with a commitment to empathetic storytelling and measurable results.
Marketing Work
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Your Business Is A Story.
I help organizations and brands explain their products and services to a target audience to help that audience win the day. 

I've spent my career finding and crafting stories as a journalist and marketer. I've written for public radio, large tech firms, and startups. I've developed SEO content pillars around specific keywords and I've helped develop high level brand strategy for products and companies. 

I can guide your team through a branding story exercise and help you distill your message to resonate with your target audience. Once we've aligned on your message I can help develop tactics to deploy that message and reach your audience. 

Services

  • Brand story development
  • Content strategy
  • Web content & copy writing
  • Blog research & writing
  • SEO keyword research 
  • E-mail drafting & strategy
  • Social media strategy & creation
  • Core values, messaging, and voice workshops
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